Choosing between Amazon FBA and a third-party logistics provider is one of the most significant decisions for a growing eCommerce brand. FBA offers Prime badge access and Amazon's vast logistics network — but comes with storage fees, prep requirements, limited packaging control and restricted multi-channel capability.
A UK 3PL like PackPro gives you full control over your stock, branding, returns process and fulfilment across every sales channel — not just Amazon. Pricing with a 3PL is typically more predictable, with no long-term storage penalties and no FBA prep compliance overhead. Many brands use both: FBA for Amazon Prime listings and PackPro for FBM overflow, Shopify, eBay and other channels.